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Showing posts from March, 2023

YEAH MERA INDIA --- MERA BHARAT MAHAN

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  Last 5 years have seen India embarking on some amazing projects and executing them successfully at incredible pace. These are all global scale programmes executed at incredible speed, involving multiple agencies across India. I would like to summarise these here: Vaccine development: India unexpectedly went into manufacturing of its own COVID vaccine. With country going into lockdown, Serum Institute of India (SII) responded to the emergency call. With the pandemic calling for a swift response, Serum Institute of India (SII) partnered with British-Swedish pharmaceutical major AstraZeneca, which had already developed a vaccine candidate AZD1222 in partnership with the University of Oxford. SII started manufacturing it under a licence, with Covishield as the brand name. Bolstered by the availability of Covishield, at the end of 2021 1.5 billion doses were delivered to the people in India. Not only for the domestic, a significant part of coronavirus vaccines exported by India have been

After success of electric, the next ambitious transition for India's journey towards Net Zero would be Hydrogen.

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  After success of electric, the next ambitious transition for India's journey towards Net Zero would be Hydrogen. As of now most Hydrogen produced (6MMT) in India is grey Hydrogen. India plans to scale up to 30MMT by 2030. This means a huge aspirational journey ahead for India in Hydrogen energy space. Govt has come up with a PLI and Hydrogen policy towards achieving this. A budget of $175bn under PLI has been allocated towards this mission. 125 GW of RE capacity is expected for generation and transmission in this plan. $75bn have been allocated for this. Additional 100GW of electrolyzer capacity is expected under green hydrogen (water based) under this mission. $400 mil is allocated under green Hydrogen generation. Majority around 87% of total generation, 26MMT would be required for industrial feedstock including ammonia generation for steel, cement industries. Around 9% (2.7MMT) is expected to go towards transportation sector on medium and heavy trucks. Total outlay towards N

Amazon's priming pursuit to buy MX Player is a masterstroke! 🙌🙌

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Amazon priming pursuit to buy MX Player  is a masterstroke! 🙌🙌 Here's why it wants a 3rd streaming platform. Let’s start from the start 👇 .. Basics: 🔰 MX was developed by Korea’s J2 Interactive to play downloaded videos on smartphones 🔰 By 2018, it had 175m MAU globally. In VC parlance, most users hailed from Bharat (not India) 🔰 Mostly android users from beyond Tier-1 & 2 cities, with less money, but more knack for entertainment 🔰 They would download pirated content & watch over MX Enters, Times Internet : 🔰 Impressed by its penetration into Bharat, Times acquired it in 2018 for $140mn! 🔰 Relaunched as an AVOD-based app that allowed users to stream content for free with un-skippable ads (AVOD: Advertising-Video on Demand) The Positioning: 🔰 Aware of the usual MX user, it focussed on stories primed with a mix of sex, violence & crime, set in Bharat, or having main characters who hail from there, either in the story or in reality 🔰 As this worked wonders with